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Friday, January 27, 2012

Three Ways Social Media is Transforming the Doctor-Patient Relationship

     To wrap up January and our month dedicated to social media in the healthcare industry, it is important to highlight “Three Ways Social Media is Transforming the Doctor-Patient Relationship.” Social media is changing the way doctors and patients interact with one another. Historically, healthcare has been physician-centric; however, because of technology’s impact (including social media) on our world, patients are beginning to play a more active role in their health care. At its core, social media promotes two-way continuous...

Wednesday, January 25, 2012

Social Media-Proceed with Caution

     Over the past few weeks we have had several entries discussing the value of social media. Social media can be used to build a positive image; however, it may also unknowingly be used to destroy it. When using social media it is important to proceed with caution. You may think only your friends can see what you post, when in reality, you never know who is looking at your information. Once something hits the internet, there...

Friday, January 20, 2012

Can Online Scheduling Increase Patient Satisfaction?

     Take Care Health Systems, a subsidiary of Walgreens, have introduced online scheduling into their care clinics. Take Care Clinics are in select Walgreens stores throughout the country and provide primary care to patients. The online scheduling option at Take Care Clinics allows patients to review the available appoint times, as well as actually book their appointment on the internet or through an in-store kiosk. According...

Wednesday, January 18, 2012

YouTube in Healthcare

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Friday, January 13, 2012

Social Media as a Way to Track Epidemics

     According to an article on the Voice of America website, Harvard Medical School in association with Children’s Hospital Boston found that social media and news reports can accurately track the growth of epidemics such as the cholera outbreak in Haiti in 2010, while also delivering data faster than government agencies.          When epidemics begin, hospitals and clinics begin sending official reports to agencies such as the Ministry of Public Health, while at the same time stories concerning...

Friday, January 6, 2012

5 Advantages of Social Media for Physicians in Practice

Using social media such as Facebook, Twitter, Flickr, blogging, and Four Square as a business tool offers practicing physicians multiple opportunities to connect with patients and grow their practice. Here is a roundup of some of the advantages of social media for your practice.      1.) Low cost           Using traditional advertising strategies such as radio, TV, newspapers, billboards, or internet banner ads can cost a small fortune and are out of reach for smaller hospitals or...

Wednesday, January 4, 2012

Who Can See Your Personal Information?

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